Building brand relationships for long term success with lifestyle & travel blogger Lauren Vandiver Green

Aug 27, 2019

Lauren Vandiver Green is an inspiring fashion and travel blogger who calls the shots when it comes to brand deals and negotiations that work for her busy life as a mom. I was so excited to learn all about how Lauren builds relationships with brands to bring home 5 figures a MONTH in exciting partnerships. 

 

 

In This Episode You Will Learn About:

 

• Why blogging and social media are so great for moms (2:00)
• Who Lauren is and how she got her start in blogging (3:28)
• how instagram has changed in the last 5 years in terms of the platform AND how brand collaborations work (7:30)
• Lauren’s process for working with brands (and her NUMBER ONE TIP for others looking to do the same) (16:30)
• The power of building relationships with brands for long term partnerships and success (20:30)
• The importance of professionalism and negotiation in your social media business (21:26)
• How Lauren finds brand deals (pitching vs. brands reaching out) (23:40)
• The evolution of an IG husband (if your husband rolls his eyes every time you ask him for a photo, then you will want to listen!) (26:00)
• LIKEtoKNOW.it and affiliant income (27:50)
• How to grow with your audience on social media (32:15)
• Lauren and Christy’s Disney collaboration dream (37:28)
• How Lauren has been able to travel and cruise the world for free (41:30)
• How bloggers utilize their own equipment as well as photographers for brand work (45:30)
• Rapid Fire Questions (49:00)

Resources:

• Follow Lauren on IG 
• Shop Lauren’s presets
• Follow Christy on IG- www.instagram.com/christykeanecan
• MIP Insiders Facebook Group- https://www.facebook.com/groups/themommyinfluencerpodcast